Archive for May 31st, 2005

2005.05.31

May Roundup

What a month it’s been. A month of fairly dramatic, generally positive change. Some of the changes have yet to manifest, but that will come.

After four years I finally have moved on from Sunset and started working for VIZ. I can’t express what a good move this has been for me.

Ann has chosen her grad school and though we’ll be apart for a while I know it will be a good move for her. I need to start checking to see how expensive flights out there are. Maybe I can go look up my old stomping grounds around Cunningham Elementary School. Looking at the Google Map of the area, I’m not sure where we lived; I’ll have to shoot an email to my Dad and get the address.

Jon E., despite the lack of updates on his public site, has been making huge leaps on his projects. It’s great to see him at it; I just wish I could force myself to get to work on the various websites he needs built for when he presents his work to the world at large! Urgh. Soon.

The only truly sad news is that The Great Corruptor of Souls, NHK, is moving back to his homeland of Chicago for an indefinite period of time. Originally this was to happen later in the summer but a few weeks ago we learned it would happen much, much sooner. He’ll be sorely missed.

It looks like May is my lightest blogging month this year. I guess I’ve been busy. I’m not sure what more June will bring aside from the resuscitated Monthly Blogging Challenge. Wow, I didn’t realize how many we’d been through already! June’s Challenge is to write twelve helpful tips. If you’re new to the challenge, or have just watched from the sidelines thus far, I encourage you to take it up and run with it.

I think I’ll also try to clean up and catch up with my 2005 goals, too (January’s Challenge). I’m behind on a few for no good reason…

2005.05.31

Prepending "Christian" To Your Business Name

Let’s say you’ve got the perfect business and you’re ready to launch. Still, there’s a nagging feeling that there’s something missing that will catapult your business into the world of the disgustingly profitable. Let me help you.

Whatever your business, prepend the word “Christian” to your business name. I know, I know… That will seemingly destroy the name you paid a branding company millions of dollars to come up with. Let me tell you something your overpaid branding company didn’t tell you:

Christians are ready to throw their money at you.

It’s true! Christian music, Christian day care centers, Christian travel companies, Christian publishing companies, Christian anything; they are all making money you won’t because they have the word “Christian” in their name, whether they are Christian or not.

And hey, a few years down the road when that’s not such a profitable schtick you can dump the unprofitable word. It’s easy, and your business will continue to make money. It’s a dog eat dog world out there or, as you should get used to saying in the meantime, an eye for an eye world.